product

Home/Tag: product

Need a Product Manager, will a Project Manager suffice?

Question 1: I've been told I need a Product Manager, will a Project Manager suffice?  The adjectives suggest that they are an entirely different kind of 'Manager'. Answer 1: The paradox is that the very same manager can most probably perform each either job function as there is an overlapping set of underlying skills

By |April 6th, 2019|Categories: Blog|Tags: , , , , |Comments Off on Need a Product Manager, will a Project Manager suffice?

2014 ‘social media marketing’ with Facebook?

Here are some reasons why, in 2014, I thought that channel integration of facebook was a good idea for online marketeers. Social networks lend themselves to the sharing of great ideas, products and brand advocacy. Successful social media posts and interactions can drive visitor traffic to  product landing pages and booking engines

By |September 10th, 2014|Categories: Blog|Tags: , , , , |Comments Off on 2014 ‘social media marketing’ with Facebook?