Social Media

Home/Tag: Social Media

Content commercialisation with social media and ad-tech

Business and Technical Integration of Social Media  Commercialisation of Social Media with ad-tech and retail is a phenomena most people are aware and familiar with.  Social Media is used to extend brand reach and content distribution, drawing us to other sites, platforms for monetised content and online retail. Visitors are surreptitiously compelled to

By |January 15th, 2015|Categories: Blog|Tags: , , , |Comments Off on Content commercialisation with social media and ad-tech

2014 ‘social media marketing’ with Facebook?

Here are some reasons why, in 2014, I thought that channel integration of facebook was a good idea for online marketeers. Social networks lend themselves to the sharing of great ideas, products and brand advocacy. Successful social media posts and interactions can drive visitor traffic to  product landing pages and booking engines

By |September 10th, 2014|Categories: Blog|Tags: , , , , |Comments Off on 2014 ‘social media marketing’ with Facebook?